Philippine Fashion Week presents Ipanema Spring Summer 2011

My event: October 28, 2010

Ipanema presents Resort Wear Collection

Function Rooms 2 & 3

Philippine Fashion Week 2011

SMX Convention Center

Mall of Asia Complex

Pasay City

Last year, all I got was a sign up sheet for Philippine Fashion Week. Sadly, I was not able to attend to any one of the events. Friends of mine would know just how directionless I am. Night Event + Far = No intention of attending alone.

But this year it's different, I got a personal invite from ELRO, exclusive distributor of Ipanema and DH was willing to drive coming from the office. I have to let you in on a secret, DH has to be the one behind the lens so every photos appearing on this post was from his camera lens.

We were there a few minutes before 6pm. And the line was already quite long. I was given a bleacher seat and had doubt how DH can take a good photo from that spot. DH even muttered "You are not famous that's why you get that seat." Of course, he was kidding or was he not? I don't know. Good thing, I saw Tetcha who was on her way to the long queue along with her sister. She escorted me to another booth were Cel Mabalot was stationed. She handed a green circle sticker which I sticked on my blouse. Green Circle Stickers= First Row Seats!!!

opening number

The vibe was upbeat! Models danced to the tune of the music played. Models were not stoic instead they were cheery and playful on the ramp.

Now on its 13th year, the Philippine Fashion Week proves to be the most awaited event of the fashionistas. I saw fierce shoes and some fierce people too ; p

Ipanema, leading Brazilian footwear brand, showcased that models can sashay the catwalk in their stylish Ipanema sandals. Partnering with four of the country's top resort wear designers Anthony Nocom, Ramon Favila, Ricky Abad and Simon Ariel Vasquez, Ipanema created chic and fashionable resort ensembles.